Monthly Archives for July 2012
Do you know FOMO? You’re probably familiar with the concept, if not the name: It’s the Fear Of Missing Out!
A vicious cycle that’s become a recognized thing by many social media users these days: you slowly get the feeling that you’re missing out on finding out just how much you’re missing out on…
So: Who suffers most from FOMO, how do you fight FOMO — or is it even an issue for you?Continue Reading →
Our new report surveys what’s changing when it comes to how we find, cook and eat food, how we think about what we eat and how brands are marketing food.
It doesn’t, however, attempt to round up everything of note in the wide world of food and beverage.
Rather, it focuses on eight of the relevant macro trends we’ve highlighted in the past few years, plus three overarching trends affecting the food category: the influence of technology, health and wellness, and foodie culture. Within these trends, we spotlight some of the things to watch we’ve been tracking.Continue Reading →